The Amber Studio
Wedding & Event Photographer in DFW, Texas
We helped Amber with:
Content Strategy
Brand Refinements
Custom Brand Illustration
Web Design
How It Started…
Amber came to us with a logo that she was perfectly happy with, but not much else in the way of branding. She knew that in order to stand out on social media and on other digital channels, she needed a more robust brand. Brand Refinement and Social Media Templates were the perfect options for her.
Photo of Amber by Jay Jackson of The Amber Studio
Elegant Brand Refinements
Brand Refinements include a mood board, color palette and fonts. These elements were crafted to compliment Amber’s existing logo so that all of her brand elements seamlessly work together to expand an existing logo.
In order to further enhance the visual options for her branding, we also designed a custom botanical illustration for use across both printed and digital marketing materials. This illustration brings more depth and furthers the elegant vibe we hoped to create with these refinements.
Social Media Templates
Social media templates are one of our favorite things to offer clients for a number of reasons. Primarily, it is because they make life so much easier by streamlining the process of social media content creation. We have seen client after client using too many Canva templates that do not feel custom or cohesive. They don’t give followers a good sense of the brand and they don’t stand out.
For The Amber Studio, we created versatile templates to highlight past work, quotes, announcements, and testimonials. These templates were then used by Amber and her team to create a lead magnet guide in Canva. Remember, the best templates are the ones you can reuse!
Web Design
Using the Noire base template purchased from Big Cat Creative, we designed and built a semi-custom Squaresape website for The Amber Studio, incorporating her brand refinements and illustration throughout.
